Define360 Marketing System Program

12 Month "Done With You" Marketing Program

Business meeting, discuss business growth chart analysis, sales and plan investment strategy.

What Is Define360

Complete Marketing Program For Small To Medium Business

Define 360 is a comprehensive 12-month “done-with-you” marketing program for small- to medium-sized business owners aiming to exceed $500k in revenue. This program evolves with your business, focusing on short-term gains and building a robust foundation for sustained growth.

The journey begins with Phase 1, “Foundations,” where we create a detailed digital marketing plan, assess and revamp your website, and develop lead magnets and conversion-focused funnels. Phase 2, “Credibility,” enhances your online presence by gathering impactful testimonials, strengthening your social media presence, and initiating targeted content creation strategies.

In Phase 3, “Intensify,” we intensify these efforts with advanced content marketing, strategic email campaigns, and refined digital strategies to solidify your market presence. Finally, Phase 4, “Maintenance,” focuses on future-proofing your business with new goals, ongoing coaching, and a maintenance program to sustain your growth. Define 360 is more than a marketing program—it’s a partnership designed to transform your business and drive long-term success. Join us to start your journey towards extraordinary growth.

Phase 1 - Foundations

Building A Marketing Foundation For Your Business

Months 1 to 3

The journey begins with Phase 1, “Foundations,” where we delve deep into the strategy behind your business and its marketing. During this initial phase, we develop a detailed digital marketing plan and assess and revamp your existing website or build a new one if necessary. We also create various lead magnets and conversion-focused funnels. This phase sets the groundwork to ensure that all digital assets are aligned with your business objectives and are primed to drive growth.

Worksheets Included In This Phase:

  • Target Audience Identification
  • SWOT Analysis
  • Goal Setting
  • Budget Allocation
  • Channel Strategy
  • Marketing Objectives
  • Content Audit and Planning
  • Desired Website Functionality
  • Website Goals
  • Conversion Goals
  • Funnel Stages Mapping
  • Lead Magnet Ideas
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Successful businesswoman

Phase 2 - Credibility

Creating Credibility In The Market Place

Months 4 to 6

Phase 2, termed “Credibility,” builds on the earlier solid foundation. Here, the focus shifts to enhancing your business’s credibility and visibility online. We collaborate with you to gather impactful testimonials, bolster your social media presence, and begin a targeted content creation strategy. This phase is crucial for establishing trust and a solid online reputation that resonates with your target audience.

Worksheets Included In This Phase:

  • Performance Tracking
  • Content Distribution Channels
  • SEO Keyword Planning
  • Testimonial Display Strategy
  • Template Emails For Requesting Testimonials
  • Testimonial Collection Process
  • Content Calendar
  • Platform Strategy
  • Social Media Audit
  • Content Promotion Plan
  • Editorial Calendar
  • Content Themes and Topics

How We Can Help Your Business Grow

Because Growth Is Freedom

A robust digital marketing strategy isn’t isolated; every channel must work together seamlessly. Define Marketing excels in creating holistic, end-to-end marketing solutions that drive traffic, convert leads, expand your audience, and delight your customers. We integrate seamlessly with your business team, exceeding targets and delivering the results necessary to achieve your business goals. Including solutions like WordPress Web Design, Ongoing Support & Maintenance, Business Branding, eCommerce and Strategy Programs. This unified strategy enhances the value of each marketing channel, creating a customer-centric ecosystem that continually guides users back to your website and toward conversion. If you want an all-encompassing program that takes your business from average to extraordinary, check out our Define360 program.

Phase 3 - Intensify

Intensify Your Marketing Activites Building On Phase 1 and 2

Months 7 to 9

As we move into Phase 3, we intensify the efforts started in Phase 2. This includes ramping up content marketing initiatives, implementing strategic email marketing campaigns, and refining digital marketing strategies. This phase is designed to solidify your market presence and drive significant engagement and conversions.

Worksheets Included In This Phase:

  • Analytics Review
  • User Engagement Tactics
  • Advanced Content Types
  • A/B Testing Logs
  • Segmentation Strategies
  • Email Campaign Planner
  • Influencer Collaboration Planner
  • Engagement and Analysis
  • Social Media Growth Tactics
  • Performance Metrics
  • Link Building Strategies
  • Advanced SEO Techniques
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Business woman, consultant and call center in telemarketing, customer support or service for night

Phase 4 - Maintenance

Maintaining And Planning For The Future

Months 10 to 12 

The final leg, Phase 4, “Maintenance,” is about future-proofing your business. We set new goals for the upcoming 12 months and transitioned into a maintenance program. This phase includes ongoing coaching to help you continue the momentum and meet your evolving business goals. Suppose you choose to re-enrol after 24 months. In that case, we revisit and revitalise strategies, starting the cycle anew to keep pace with the dynamic market conditions and your business’s growing needs.

Worksheets Included In This Phase:

  • Market Trends Analysis
  • New Goal Setting
  • Ongoing Strategy Adjustments
  • Future Strategy Brainstorming
  • ROI Analysis
  • Goal Review and Setting
  • Actionable Insights Generation
  • Data Interpretation Exercises
  • Analytics Tools Overview
  • Engagement Analysis
  • Content Refresh Planner
  • SEO Maintenance Checklist

Are You Ready To Get Started?

We are not just a website design company, we are a complete marketing solution partner.

Get Started Today!